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Built for Digital Marketing Agencies

Scale Your Agency Without Scaling Headcount.

AI automation, lead funnel engineering, and custom tools—built by a founder who's spent a decade inside digital marketing agencies. We know your pain because we've lived it.

White-Label Ready Agency-First Approach Partnership Models
Explore Partnership See What We Build
15+
Years in Agency World
40%
Avg. Delivery Time Saved
3x
Client Capacity Increase
Ex-Agency Team
UK-Based
White-Label Available
Partnership-First
The Agency Reality

Sound Familiar?

Every digital agency hits these operational walls. The question isn't whether - it's when. We've seen these patterns across dozens of digital marketing agencies.

Manual Reporting Drains Hours

Your team spends 5-10+ hours a week pulling data from GA4, Google Ads, Meta, and building client reports manually.

Hiring Can't Keep Up

You need more bodies for delivery but margins are tight. Junior hires need training. Senior hires are expensive.

Client Churn is a Constant Threat

Clients expect more for less. Without differentiation, you're competing on price against every other agency in the UK.

Tool Sprawl is Unmanageable

15+ SaaS subscriptions, disconnected data, unused CRM, and no single source of truth. Sound about right?

Lead Quality is Inconsistent

You're generating leads for clients, but qualification is manual and follow-up is slow. Hot leads go cold.

No AI/Automation Revenue Line

Clients are asking about AI. You don't have the in-house capability or value proposition to deliver, so you're leaving revenue on the table.

73%
of agencies plan to adopt AI in 2026
40%
time saved on reporting with automation
£50k+
annual savings per 10-person team
3x
client capacity with AI-assisted delivery
The Shift

The Old Way vs. The flowio Way

The agencies that thrive in 2025 aren't the biggest—they're the most efficient.

The Old Way

Manual, Fragmented, Expensive

Hours spent building reports every week
Leads sitting in inboxes for 24+ hours
Client onboarding takes 2+ weeks
Competing on price with identical services
No way to upsell AI or automation
The flowio Way

Automated, Integrated, Scalable

Automated client reports generated weekly
AI-qualified leads enriched and routed in less than 1 hour
Client onboarding in 48 hours with automation workflows
Differentiated with AI-powered service lines
White-label AI tools as a new revenue stream
What We Build

AI & Automation Solutions for Agencies

Everything you need to automate internal operations, supercharge client delivery, and create new revenue streams - all while adding value to your clients.

Automated Client Reporting

Pull data from GA4, Google Ads, Meta, SEMrush APIs, and more - then auto-generate branded PDF reports delivered to clients on a schedule.

Lead Funnel Engineering

AI-powered lead qualification, scoring, and automated routing to sales. Build multi-channel funnels that convert at scale for your clients.

Custom Agency Dashboards

White-label client portals and internal dashboards that consolidate all campaign data, KPIs, and project status in one place.

AI Chatbots & Voice Agents

Deploy AI chatbots on client websites for lead capture, customer support, and appointment booking. Offer as a managed service to clients.

Workflow Automation

Automate client onboarding, task creation, attribution, invoicing, SEO audits, and cross-platform data syncing with custom n8n workflows.

Custom App & Tool Development

Need a client-facing app, internal tool, or proprietary platform? We build bespoke web applications tailored to your agency's unique needs.

Client Impact

The Value Your Clients See

When you partner with flowio, your clients get tangible results that keep them loyal and spending more.

Faster Lead Response

AI-qualified leads contacted within minutes, not hours. Higher conversion rates, happier clients.

Real-Time Dashboards

Clients access live campaign data anytime. No more broken Looker Studios or expensive data connectors.

24/7 Customer Engagement

AI chatbots and voice agents handle enquiries for you and your clients around the clock, never missing an opportunity.

Scalable Growth

Automation handles the operational load, so campaigns can scale without proportional cost increases.

Partnership Models

How We Work With Agencies

Choose the partnership model that fits your agency. From simple referrals to deep strategic integration.

Referral Partner

Refer & Earn

Send us qualified leads and earn a commission on every closed deal. Zero delivery required from your side.

  • Revenue share on referrals
  • No delivery involvement needed
  • Branded partner materials
  • Monthly partner dashboard
White-Label Partner

Resell Under Your Brand

Offer AI automation, chatbots, and custom tools as your own agency service. We build and maintain, you sell and manage the client relationship.

  • Fully white-labelled solutions
  • Your branding on everything
  • Priority build queue
  • Dedicated Slack support channel
  • Quarterly strategy sessions
Strategic Partner

Deep Integration

We become your AI & automation department. Joint pitching, shared delivery, and co-created products for your specific vertical.

  • Joint go-to-market strategy
  • Co-branded case studies
  • Shared revenue on client projects
  • Early access to new tools
  • Territorial exclusivity options
Malcolm Gibb
Founder & CEO, flowio
n8n Expert Google Certified GCP Certified ICO Registered

Built by Someone Who's Lived Agency Life

Before founding flowio, I spent over a decade working inside digital marketing agencies—from account management to operations to paid media technical delivery. I've felt the pain of manual reporting, inconsistent lead quality, managing teams, retaining talent or clients and the constant pressure to do more with less.

That experience is why flowio exists. We don't build generic automation. We build solutions that solve the specific problems agencies face every day, because I've faced them myself.

15+
Years in digital agencies
50+
Agency clients served
340+
Workflows deployed
£2.5m
Client savings generated
Integrations

We Integrate With Your Entire Stack

Whatever tools your agency uses, we connect them. If it has an API, we can automate it.

Ready to Add AI Automation to Your Agency's Arsenal?

Book a no-pressure call to explore how flowio can help your agency automate delivery, create new revenue lines, and win bigger clients.

Book a Partnership Call Email Malcolm Directly

No sales pitch. Just an honest chat about what's possible for your agency - from someone who's lived the same challenges.

Got Questions?

Frequently Asked Questions

Everything you need to know about working with flowio. Can't find your answer? Book a free consultation and we'll answer all your questions personally.

Digital Agency Solutions FAQ

We support digital marketing agencies in two core ways. We build for you: we break down repetitive and manual tasks within your agency, from operations to technical delivery, freeing up your teams time and helping create a culture of change within your agency. We build for your clients: white-labelled, or partnership - we build innovative AI automation workflow solutions for your clients. Engineering lead funnels with automation to improve conversion rates, to building customer service workflows such as WhatsApp chatbots or AI Voice Agents that reduce manual admin and improve their business. All the while improving your speed of delivery, growth and client value.
Yes. We build custom workflows that pull data from sources like GA4 and Meta to auto-generate branded PDF reports. These can be scheduled for automatic delivery, ensuring your clients receive real-time or weekly insights without manual intervention from your account managers. We also build, and engineer data systems - from data warehousing your ad performance data to custom analytics dashboards white-labelled for your clients.
We can connect to your entire stack utilising APIs and custom integrations. From Timesheet tracking software to task management systems such as Asana, Monday.com, Trello and many more. We connect directly to your Ad platforms via secure API access, enabling you to pull data in all sorts of ways unavailable to Looker studio or expensive data connectors such as Supermetrics or Funnel.

Partnership & White-label FAQs

Absolutely, we offer a White-Label Partner model where we build and maintain AI workflows, chatbots, voice agents, custom tools and automations designed specifically for your clients, while you sell them under your digital agency's own brand. This allows you to add an "AI Automation" revenue line to your business without needing in-house developers.
Referral Partner: You send us qualified leads and earn a commission; we handle the delivery entirely.

White-Label Partner: We build custom automations for your clients - while you sell and handle the client all under your own brand.

Strategic Partner: We act as your internal AI department, joining you on pitches and co-creating products specifically for your industry vertical.
Our founder - Malcolm Gibb has over 15 years of experience in digital marketing performance agencies leading operations, and paid media technical delivery. Malcolm has worked in agencies such as iProspect Dentsu, QueryClick and Storm ID delivering innovative performance solutions for some of the largest firms in the UK. Malcolm understands the challenges and internal operations of digital agencies - meaning a partnership with flowio will provide extensive agency experience and innovative solutions unlikely to be found from other suppliers.
Get In Touch

Ready to Transform Your Agency?

Book your free consultation and discover how AI automation could save your business £47K+ per year. No obligation, just actionable insights, discovery, and helpful advice.

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Your data is secure. We never share your information with third parties.

Phone

(+44) 07732 896 071

Mon-Fri, 9am-6pm GMT

Email

[email protected]

We respond within 1 hour

Office

Glasgow, Scotland

United Kingdom

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